MBA Sport & ADAC Nordrhein Deepen Their Partnership


Partnership Shifts into High Gear

The collaboration between MBA Sport Markus Schell e. K. and ADAC Nordrhein is reaching a new dimension. After many years of successful cooperation, both sides have not only extended their partnership but also significantly expanded it. Starting in 2024, MBA Sport will not only be active in merchandising but will also serve as the official team apparel partner for the legendary 24-hour race at the Nürburgring.

New Collection for the 24-Hour Race

Just in time for the main race at the Nürburgring, MBA Sport launches its brand new 24-hour race collection. The collection includes not only time-tested classics such as event T-shirts, caps, and softshell jackets but also exciting new products that enrich the range and thrill motorsport enthusiasts.

Click here for the official 24h race collection: https://www.paddock-legends.com/en/24h-kollektion-2024/i-1196/

Banner graphic with new 24h race collection

New Partners on Board: Ravenol and Monster Energy

The 24-hour race at the Nürburgring will be enriched in 2024 with the addition of new, strong partnerships. With Ravenol, ADAC Nordrhein gains a new naming partner that will advance the event with its expertise and commitment to motorsport. Additionally, the successful inclusion of Monster Energy as a partner will not only boost the energy of fans along the racetrack but also enhance the event's atmosphere.

Together for a Dynamic Future

These expanded cooperations underscore the continuous efforts of MBA Sport and ADAC Nordrhein to further develop the 24-hour race at the Nürburgring and to provide both participants and spectators with an unparalleled experience. With these partnerships, both organizations are setting a strong signal for innovation and growth in the world of motorsport.

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